October 13, 2008
- Google SMS Channels: Send FREE SMS updates to your groups
Have you been wanting to update your clients, blog readers or even all your staff about various news, blog posts or just plain offers with SMS? (…)
September 24, 2008
- Why Don't You Use Video To Promote Yourself? Or You Do?
I received an interesting question from Sankar N. on LinkedIn - "Are Indian IT Companies leveraging Online Video to help grow their Business?"
I think they are not. (…)
September 20, 2008
- Have you seen this promising new site?
Today I came across a very interesting new site that let's you make blog posts by email. Are you thinking - "that's nothing new"? (…)
September 19, 2008
- Kolkata Bloggers Meet - Why Don't You Join Us?
This Sunday, 21st September 2008, we are going to see the first official Kolkata Bloggers meet AFAIK. I have signed in and will be glad to see you there too. (…)
September 8, 2008
- Are you aware of the Heart Kids Tweetathon?
Dr. Mani Sivasubramanian, a child heart specialist does a blogathon (blogs for 24 hours at a stretch) on September 15th every year. He won't be doing the blogathon this year. Why? (…)
August 13, 2008
- Bad News for "Bad News" Subject Lines
I recently watched a video by Frank Kern that shows how a subject line that says "bad news…" got a whopping 39% open rate. And that triggered a flood of emails from copycat marketers. (…)
August 1, 2008
- Make it as difficult to cancel your service as you can (a horrible tactic to retain customers?)
I recently got frustrated by the really bad service provided by my ISP… I had been patiently complaining and bearing up with all the lame excuses for too long… and sent them a letter requesting cancellation of my account. (…)
July 22, 2008
- Yes Bank Demonstrates Basic Marketing Failure
Recently I found a smart, modern bank demonstrate prompt customer service totally lacking in imagination and they lost good business because of that. (…)
June 30, 2008
- Employee Attrition and Attraction
I recently attended an interesting seminar hosted by Nasscom on employee attrition management. The main message of the speakers, Shelley and Arindam was on highlighting the cost of attrition. (…)
May 4, 2008
- Now It's Easier To Call Me From United Kingdom
If you are in United Kingdom and want to talk to me, you can call me on 01274 792525. I am using the Skype unlimited calls to landline service for this. (…)
March 24, 2008
- A big Hi from Arun
Hello mate (or buddy or brother or dear, whatever is the right word in your part of the world)
I have been setting up blogs for friends and clients for a long time. (…)