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    Make it as difficult to cancel your service as you can (a horrible tactic to retain customers?)

    ByArun Agrawal August 1, 2008August 9, 2020

    I recently got frustrated by the really bad service provided by my ISP… I had been patiently complaining and bearing up with all the lame excuses for too long… and sent them a letter requesting cancellation of my account. I was curtly told that I have to fill up a form that required all sorts…

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  • Blog | Business | Industry

    Yes Bank Demonstrates Basic Marketing Failure

    ByArun Agrawal July 22, 2008August 9, 2020

    Recently I found a smart, modern bank demonstrate prompt customer service totally lacking in imagination and they lost good business because of that. Here is what happened and what they could have done: I had a decent sized fixed deposit with Yes Bank which matured recently. The bank promptly issued a cheque for the maturity…

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  • Blog | Business | Industry

    Employee Attrition and Attraction

    ByArun Agrawal June 30, 2008September 17, 2020

    I recently attended an interesting seminar hosted by Nasscom on employee attrition management. The main message of the speakers, Shelley and Arindam was on highlighting the cost of attrition. They also brought focus on watching early symptoms of discomfort in the key employees. I have myself noticed that the financial compensation is only one (and…

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  • Blog | Personal

    5 star hotel won’t let you eat with a spoon

    ByArun Agrawal May 23, 2008August 9, 2020

    Yesterday I landed up in Peshawari, a restaurant in the ITC Sonar Bangla, a 5 star restaurant in Calcutta, with wife and kids for dinner. This restaurant is built upon the theme of a dining place in old Peshawar (now in Pakistan) and has interiors matching that place. While the food and the ambience was…

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  • Blog | Business | Personal

    Your local business needs a web site too

    ByArun Agrawal May 18, 2008September 17, 2020

    Here’s an interesting (but true) story: Last Sunday I suddenly realized that I need a new photo for my visa and wanted to call my favorite photo studio to check if they are open. But I did not have their phone number ready. So I googled for their name but no luck. They did not…

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